From Cave Walls to Social Media Walls The word ‘media’ refers to the different ways in which people transmit information. By this definition, we can say with confidence that (18) ______ when we first began painting simplistic symbols on the walls of caves. Since then, (19) ______. According to experts, it was sometime around 3,400 BC when human beings first began utilising written language as a means of communication. For generations, apart from verbal communication, people had to write ...

From Cave Walls to Social Media Walls

The word ‘media’ refers to the different ways in which people transmit information. By this definition, we can say with confidence that (18) ______ when we first began painting simplistic symbols on the walls of caves. Since then, (19) ______.

According to experts, it was sometime around 3,400 BC when human beings first began utilising written language as a means of communication. For generations, apart from verbal communication, people had to write everything manually until the mid-1440s. It was Johannes Gutenberg (20) ______. This marked the beginning of what we now call ‘mass media’. Gutenberg’s innovative invention enabled the large-scale production of print media like books, newspapers and magazines, making it possible to share information with a wider audience than ever before.

Several hundred years after the invention of the printing press, during the 19th century, we created cameras and later, the radio. The invention of the radio began the age of broadcast media, (21) ______. This allowed many people to watch fascinating movies, programmes and documentaries, all of which remain popular today.

In the 2000s, we saw the rise of digital media. Now, we visit web pages, listen to podcasts, (22) ______. We even use QR codes to share information instantly. We have come a long way, and so have the ways we communicate!

(Adapted from Bright)