Buon Ma Thuot Coffee Festival is a festival held in BMT city of Dak Lak province, this is a big festival in the Central Highlands. Recognized by the Prime Minister as a national festival, held every two years. Here, promote the image of Buon Ma Thuot, Dak Lak as a legendary land rich in national identity. The festival aims to honor coffee trees, which occupy a unique position in the plant structure here and account for 60% of Vietnam's coffee output, which brings warmth and richness to the land. This highland. The festival has just started to be held since 2005 in the program promoting the image of the coffee capital Buon Ma Thuot. Besides exchange activities about, process, recipes, production and processing of coffee. Cultural and sport activities took place enthusiastically. Here, there are many special activities such as fairs - exhibitions specialized in coffee and Vietnamese brand products, coffee making contests, coffee travel itineraries, ...